Friday, 25 September 2015

Photoshoot for sports

In this post I will be looking at how photo-shoots are framed for each particular sport and whether I believe it to be a positive or negative representation.  Women can be framed in many representations but it is the media that a bias as to how we perceive particular sports as male or female dominated. For example, when the 2014 football kits were revealed, only one country out of the thirty two teams who qualified for the world cup featured female athletes on their posters. The USA proudly show a mixture of gender and races, compared to the other male dominated posts.





The football player in this shot is using energy from her movement to power through the screen. The photographers decision to frame her to the rights adds to her body movement as she passes the cone. The use of dark colours combined with a singular bright cone is effective in attracting the eye to the centre of frame.
   


I like this shot I found on the internet of the young woman running. I find the framing displays the desert well around her and allows for a greater impact on the spectacle. I also like the use of red against the barren background, this is similar to the effect we want to use in our short film, combating the barren surfaces with the young female athletes who are training hard. I am investigating what
colours will look good with what background such as reds with browns and blues with green.

The netball photo displays two athletes in the middle of a game. They are framed in the middle of the shot elongating their features as one rises for the ball. Both are in strong stances and are given definition by the black background of screaming fans.


The girl warming up here is levelling out the shot with her leg by angling it in co-ordination with the railings. the atmospheric background allows connotations of aspiration to blend with the cool colours. Her trainers are once again the stand out colour in this shot, allowing the Nike logo to stand out as a marketing brand. However her overall stance balances this subtle marketing strategy out allowing the viewer to take in the picture beforehand.






 The black and white image shown (Bottom Right) draws on similar aspects from the Serena William's photo in a previous blog. Her full ability is in show as it captures her during a performance, the minimal clothing has a similar effect to William's in which it lets us focus on the details of her performance.

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