Poster Write-up
Attempt 1: In my first attempt I tried mixing the text and the face together, but I was curious to see the effects of the image without the transparent text. After editing I liked the look of the text beside the stature of Stephanie, but I felt the text outweighed the protagonist. I also felt that the quote overtook the title and I wanted to add more prominence to the title, either through a bold title or italic font. The blackness of the background helped sell the illusion of the drama genre, and I was pleased with the overall tone the poster expressed. I wanted to play on this dark tone more, as I felt it reflected Stephanie's fight against adversity in her effort to score her goal. Overall, I felt this first attempt was a good insight into the placement of the wording, but I wanted to see how prominent I could make the cream text without the transparency effect.
Attempt 2: In my second attempt I tried using an italic font for the title and also add a board for the credits. I found that the italic did help with the cream font in standing out, but The title did not have the impact I wanted. I added a credit block at the bottom of my poster in order to see how it changed the posters framing. After editing I realised this made the poster look messy and unbalanced, and the credits took the impact away from the quote. Although I did like the framing of Stephanie in this poster, I felt that the poster was now too clustered without any relevant information being visible.
After creating this photo I decided that the cream font needed to be transparent like the one in the tutorial, as it would create a more atmospheric approach to the film.
Attempt 3: I was very impressed with the transparent text because of the dramatic connotations it exuded. This gave the audience insight into the tone of my film without having seen the trailer or full short film. The effect also solved the balancing issues I had with the earlier posters, and I knew that this effect would be something I would continue to experiment with in the future poster. My only issue was that the background was too dark for the text, and this made the beginning of 'Impossible' hard to see. I felt that the black background was too prominent in this poster, which outcast the protagonist and gave her less prominence because of the texts dark highlights. I decided to attempt the poster again, this time using a highlight tool to bring up the contrast on the darker side of the image (left) which would make the text easier to see.
Attempt 4: The Dodge Tool helped with the issue of visibility, but I found that the tool was only useful when some light was bouncing off the coat. The neck, however, was surrounded in darkness and therefore had no effect on the text, even with the Dodge Tool in practice. I now found myself in a difficult position as I liked the transparency effect, but I needed my audience to be able to read my text in order to gain a basic understanding of the film. It was important for me that a spectator could gage whether the film was of interest of them by reading the tone of the poster, such as the colour scheme and the tilt of the photo. The spectator needed to at least be aware of the name of the film, otherwise the poster would be pointless. I decided the best thing to do would to be experiment with other Images I had captured and see if this solved the issue at hand.
Attempt 5: The good side of this image was that the black and white contrasted better, allowing Stephanie's face to be more prominent and allow for her character to be prominent within the poster. The downside was that I found the image too awkward and cropped, which did not give Stephanie the confidant stance that I wanted to portray to my audience. That way they would understand that a change would occur in the narrative and intrigue them into wanting to watch what happens to the protagonist. The 'I' in 'Impossible' was nipped at the beginning,and although this could have been solved I felt that it was not the picture that was the issue, but the placement of the font. I decided I was going to use the original photo, but erase the quote and focus on the main title. This would ultimately reduce the cluttered feeling of my poster, and reduce the problems with the black background, as the words would not overstep the borders of Stephanie's face.
Attempt 6: Upon further inspection, I found that if I placed the text vertically, I could enforce the length of the poster and create a sense of height of Stephanie, therefore depicting her confidence in adversity. I cropped the left hand side of the issue, which solved the problem of the black space, which gave prominence to the right hand side of the frame where my quotes could go. I experimented with this text placement and found that having the Titles in a triangle effect allowed for a natural gaze to occur, leading the reader to the quote below.
On the other hand, I still felt that the poster needed the black space on either side. I liked the idea of the black space being consumed by a quote, not only levelling out the poster but complimenting the vertical text in the middle of the poster.
I had a small issue with the 'The' which was resolved using the fill tool. I had an issue with the darkness of the word, similar to the issues beforehand. However, due to the length of the word and it's placement near the head, I found that I could use the Select Tool to pick out the white of Stephanie's forehead. I was then able to write 'The' in the same colour as the skin tone, giving the illusion that it was light from the protagonist's head.
Attempt 7: In this photo I can be seen experimenting with the black background, but this time implementing the cream text as part of the credits. I liked this mixture of transparency and cream, as it gave prominence to the title that I was looking for in Attempt 1. The Dodge Tool was more effective this time around, with the 'Impossible' being fully visible and the neck being increased in contrast to make the 'S' visible.
The titles where much more simplistic than in Attempt 2, and I felt that this was better at capturing the tone of the film, because it could play of the black barrenness of the poster and enforce the themes of strength over adversity in the film. I liked the idea of a simplistic title because of the complex transparent text in the middle, and I felt that both styles complimented one another. However, the double vertical lines felt too much and left me with a huge space of black bars.
Attempt 8: At attempt eight I found that the balances of text, background and photo was able to give off the effect that my film emulates. I changed the placement of the credits from the left side of the frame to the top of the frame, giving the text enough space to be prominent and also allow the reader to naturally gaze from the actors names onto the transparent title. After the previous experiments I found I still liked 'The Impossible Goal's placement and font, and found that combining the Dodge tool and the vertical font helped highlight the title whilst giving prominence to the protagonist. The quote was used in the middle left of the frame, which filled out the gap between 'The' and 'Goal', which prevented the poster from looking clustered and confusing. I used the 'A-' spacing to give the EMPIRE quote the tone that readers would recognise, therefore drawing in an audience and giving reassurance that the audience would be interested in. This couples well with my movie review ancillary, as it not only quotes the review in question but aims at a market audience that the film would aim towards.
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